Meet us at SXSW 2023

Meet us at the UK House at SXSW where the world’s top creative and tech talent get together to experience and share new ideas about the future of the creative economy – to be inspired and to build new relationships that can have powerful results. Our presence at SXSW is to be a flagship for UK creative innovation and official talks – building the profile of UK creativity and tech excellence at this essential gathering of US and global influencers. All are welcome to join our activities at UK House – view the full programme here.

UK House will offer a series of official talks, networking opportunities and an experience zone from Friday 11 to Tuesday 14 March, between 09:30 and 18:00 at The Courtyard at the Fourth (208 W 4th St, Austin, TX 78701).

The Trouble with Creativity and Technology…Which Drives Which?

When

Saturday 11 March 2023, 17:00 – 18:00

Location

UK House@SXSW (Cedar Street Courtyard – 208 W 4th St, TX 78701) – Main Stage

Synopsis

Featuring three very different but pioneering women from NI who have pivoted from traditional creative art forms to embrace emerging technology and have utilised this combination to innovate around themes linked to MedTech, wellbeing and the conflict in Northern Ireland, in order to reach new audiences and drive innovation in business.

• Ballet dancer to MedTech pioneer
• Theatre production to immersive guru
• Neon artist to XR storytelling evangelist

Speakers

• Deepa Mann Kler, Chief Executive Officer, Neon XR, Director
• Naomi McGregor, Founder & Chief Executive Officer, Movetru 
• Nigel McAlpine, (Host) Immersive Technology Lead, Digital Catapult
• Zoe Seaton, Artistic Director and Co-Founder, Big Telly Theatre Productions

Guerrillas and Mandalorians: Taming the Global Virtual Production Monster, from Northern Ireland

When

Sunday 12 March 2023, 10:00 – 11:00

Location

UK House@SXSW (Cedar Street Courtyard – 208 W 4th St, TX 78701) – Main Stage

Synopsis

How Northern Ireland is producing homegrown production skills and world class facilities for the global Virtual Production sector by harnessing young talent who are eager to deploy Guerrilla style ‘break it to fix’ thinking to overcome VP pipeline skills while also attracting Virtual Production’s Hollywood elite to our country by providing tier 1 facilities – Studio Ulster – to provide the best environment for the next generation of this vital creative technology to be produced to a world class standard, in this vibrant corner of the UK. Come along to enjoy our welcome breakfast ahead of the talk.

Speakers

• Nigel McAlpine, (Host) Immersive Technology Lead, Digital Catapult
• Eva Robinson, Co-Founder , Aura Studios
• Declan Keeney, Professor of Screen Technologies, Innovation-Director of Research, Development and Innovation at Studio Ulster, Director of the Ulster Screen Academy, Studio Ulster
• Josh McAvoy, Co-Founder / Director , Aura Studios
• Sinead Burns, Director, Aura Studios