A landmark project using 5G broadcast technology to supercharge the way fans interact with live sport has been piloted at a major sporting event.
The group behind 5G VISTA – a government-backed consortium using 5G technologies to deepen audience engagement, broaden content for fans and create valuable new commercial opportunities – completed a successful trial at a live football match at the 30,400-seat MK Dons football stadium.
A group of lucky fans at the match between MK Dons and Ipswich Town on 12th February were able to try out a prototype of the 5G VISTA app. This allowed them to view six, high-quality live streams of different perspectives of the game – including behind the scenes footage – with the tap of a screen.
Not only does 5G broadcast technology allow spectators to get even closer to the action at live events; it has the potential to offer solutions to a number of pain points experienced by broadcasters and TV crews at events venues and stadiums.
This includes overcoming challenges associated with cabling and network complexity, and unstable 4G networks during events with a large number of attendees.
In-stadia mobile connectivity for fans is notoriously weak, with challenges for large sporting venues in providing enough capacity to deliver enhanced spectator experiences at a reasonable cost. 5G broadcast allows these experiences at a cost advantage compared with more traditional cellular solutions.