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Simone Babb

Artificial Intelligence and Machine Learning Commercial Product Lead

Simone Babb brings a wealth of education and industry experience across the artificial intelligence and machine learning ecosystem. As AI and ML Commercial Lead at Digital Catapult, Simone combines this expertise working closely with industry and the startup and scaleup community to champion AI and ML innovation and exploration in the UK.

Simone earned her first degree at Howard University in Decision and Computer Science and later gained an MBA from Cambridge University. Starting atAccenture in Washington D.C. where she gained valuable experience across various technical roles with her first role was as a programmer at a Federal Government project.
Simone later joined Booz Allen Hamilton, gaining a further six years leading technology initiatives for the likes of the Wounded Warrior programme, aimed at veterans returning from Iraq and Afghanistan. She has since held roles at Atos Consulting London Accenture leading NLP projects that was the catalyst for switching to artificial intelligence and machine learning which resulted in working at Digital Catapult as the AI+ML Commercial Lead since June 2019.

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